Branding and Identification
Questionnaire: Personal Graphic Design
Company
General company information:
*Company Name (Fill this in) Feral
Studios
What product
or service does your business offer? Graphic Design. Illustration for various companies and
products.
Who (age/gender) is your target audience and who
is your most ideal customer (economic status/education etc) ? Anyone.
How would you describe your services and/or products? Logos, Websites, Printed design, t-shirts,
etc.
Who are your
competitors and how do you differ from them?
Other graphic designers.
Please
provide general information about your business. (Fill this in) My business makes and designs logos.
What is the overall mood of the
company? Serious about creating a good product, but open to creative input.
Logo information:
Your logo will be used in print, website, video media. (keep this in mind) SIMPLE, MEMORABLE, SCALEABLE
Fill in ALL questions below
If you want your company name to appear in the logo, what is
the exact name as you would like it to appear in your logo? Feral.
What is the overall message you wish to portray (serious,
playful, etc)? It can be serious but it knows how to party.
Do you have any color preferences? No.
What feeling or message do you want your logo to convey to
those who view it? A nice one.
Do you envision something techy (squarish, modern) or more
organic (natural, soft, roundish)? I envision something techy.
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